Amazon.co.uk is having a sale on print books that’s causing KDP to price match my ebook

I don’t know exactly what’s going on this morning with Amazon.co.uk and KDP, but I came across an odd value in my sales report from KDP for one of my books. I double checked the book on Amazon.co.uk, where the odd “royalty” came from, and realized Amazon.co.uk is price matching one of my books. The problem is, there’s no lower price anywhere for that ebook.

After a few clicks around the page, I found what I think is the root issue.

Amazon.co.uk appears to be having a sale on the paperback for this book, offering it at a significant discount—but only with orders of at least £10.00 of books.

Screenshot from the Amazon.co.uk web page for one of my books. Notice the price? Yeah, that’s a price match to the paperback.

Yay for them for having a sale.

Not so much yay for me.

I’m the one taking the hit on royalties earned for every sale of this book well in excess of what I’d make up for in volume because of the lower price, for a price match that isn’t even a real price match, because (1) they’re matching a paperback price and (2) the only way to get the low price is to buy £10.00 worth of books.

I have to say, I become less enamored by Amazon every year. Of course, I was part of the Amazon affiliate program well before I started publishing my books through KDP, so I never had a lot of the warm fuzzies for them as a business associate to begin with.

Still, every little blow just hardens my heart against them that much more.

Because this? Is not cool.

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